Type one month's sales and costs. See your prime cost, food and labour cost as a share of sales, your profit margin, the sales you need to break even, and how many orders a day that takes. Then download a one-page summary.
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Your month
Example numbersFood, drink and staff take 63 of every $100 you sell.
Food and drink cost 30 of every $100 of sales.
US full-service median, 2024: 32%
Wages, payroll taxes and benefits take 33 of every $100.
US full-service median, 2024: 36.5%
Delivery apps take 5 of every $100 you sell.
You keep 6 of every $100 you sell, before tax.
US full-service median income before tax, 2024: 2.8%
Below this you lose money, above it you make money. That is $2,101 a day over 26 days.
Sales can fall 9% before you start losing money.
At $25 an order. You get about 92 a day now.
Compare with US restaurants
Medians from the National Restaurant Association's survey of more than 900 US restaurants (2024 data). Half did better, half worse. They are not targets, and costs differ by country.
Your numbers and what they mean on one A4 page, to keep or share with a partner or your accountant.
Take orders with no commission on your own free page
Put your items on a Menuthere order page. Customers pick, add their details and the order arrives on your WhatsApp. Free, with 0% commission.
Sales, food and drink cost, staff cost, rent, utilities, other fixed costs and any delivery-app commission. Example numbers are filled in to start.
Each number comes with one plain line: how much of every 100 you sell goes on food, staff and profit, and where you break even.
Add your business name and the month, and download a one-page PDF to keep or share with a partner or your accountant.
Questions owners ask
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Make a free order page with your items. Customers order on WhatsApp and you pay no commission.