Popmenu pricing in 2026: the plan, the ordering add-on and the $1 per order
Updated October 20, 2026
Popmenu's plans cost $159 (Starter), $269 (Essentials) or $449 (Premier) a month, prepaid annually, and none of them includes online ordering: it is an add-on on every plan, at a price Popmenu does not publish (Popmenu pricing page, read October 20, 2026 in a browser). On top of that, Popmenu says "We charge a flat $1.00 per online order", which you can absorb or pass to the guest, and "a small processing fee applies to card transactions." For a restaurant with 600 online orders a month, the order fee alone is $600 a month.
In short
- Plans are prepaid for the year. Starter at $159 a month means $1,908 up front; Popmenu says annual billing saves 10% against monthly.
- Ordering is extra. Online ordering is an add-on on every plan, price not published.
- $1.00 on every online order. You choose whether you or the guest pays it.
- Text marketing depends on the plan. SMS is an add-on on Starter, with 500 texts on Essentials and 5,000 on Premier.
- Popmenu is worth it if you want a done-for-you website and marketing system, not just an ordering page.
What does Popmenu cost in 2026?
Popmenu's site refuses automated requests, so these figures were read in a browser on October 20, 2026 (non-essential cookies declined).
| Plan | Price | Billing | Year, prepaid | Text marketing (SMS) | Read |
|---|---|---|---|---|---|
| Starter | $159 a month | Prepaid annually | $1,908 | Add-on | Oct 20, 2026 |
| Essentials | $269 a month | Prepaid annually | $3,228 | 500 texts | Oct 20, 2026 |
| Premier | $449 a month | Prepaid annually | $5,388 | 5,000 texts | Oct 20, 2026 |
Monthly billing is available; Popmenu says paying annually saves 10%. Every plan is a website and marketing platform. Online ordering, AI phone answering and delivery are added on top.
What fees come on top of the plan?
| Fee | What Popmenu publishes | Read |
|---|---|---|
| Online ordering add-on | Available on every plan; price not published | Oct 20, 2026 |
| Per-order fee | "We charge a flat $1.00 per online order"; you can pass it to the guest | Oct 20, 2026 |
| Card processing | "A small processing fee applies to card transactions"; rate not published | Oct 20, 2026 |
| SMS | Add-on on Starter; 500 texts on Essentials; 5,000 on Premier; overage price not shown | Oct 20, 2026 |
| AI phone answering | Add-on on every plan; price not published on the pricing page | Oct 20, 2026 |
| Delivery | "In-house & DoorDash delivery" is an add-on; "Delivery is available via DoorDash Drive at a flat fee", amount not published | Oct 20, 2026 |
| Setup or onboarding | Not published | Oct 20, 2026 |
| Commitment | Prices shown prepaid annually; monthly billing costs more | Oct 20, 2026 |
So the published part of a Popmenu bill is the plan and the $1.00 per order. The ordering add-on, the card rate, delivery and phone answering need a quote.
Worked example: 600 online orders a month at $30
One US restaurant takes 600 online orders a month on Popmenu, all paid by card online, at $30 on average: $18,000 a month of online card volume. It absorbs the $1.00 order fee.
Popmenu does not publish its card rate, so the card line uses Stripe's US rate of 2.9% + 30¢ as a benchmark only: $522 + $180 = $702 a month.
| Line | Starter | Essentials | Premier |
|---|---|---|---|
| Plan (prepaid annually) | $159 | $269 | $449 |
| Online ordering add-on | Not published | Not published | Not published |
| $1.00 × 600 orders | $600 | $600 | $600 |
| Card fees (benchmark) | $702 | $702 | $702 |
| Known monthly total | $1,461 + add-on | $1,571 + add-on | $1,751 + add-on |
| Known first year | $17,532 + add-on | $18,852 + add-on | $21,012 + add-on |
| Paid up front for the plan | $1,908 | $3,228 | $5,388 |
The $1.00 fee over a year: 600 × 12 = 7,200 orders, so $7,200, more than three times the Starter plan's yearly price.
Passing the fee to guests. If you add the $1.00 at checkout, your known Starter cost drops to $861 a month plus the add-on, but your guests pay $7,200 a year instead. The fee moves; it doesn't go away.
SMS limits at this volume. 600 orders a month is a lot of guests to text. Essentials' 500 texts would not cover one text to each of them, and on Starter SMS is a separate add-on.
The same 600 orders on Menuthere, with card payments on your own Stripe account at 2.9% + 30¢ and no per-order fee:
| Line | Menuthere Lite | Menuthere Pro |
|---|---|---|
| Plan | $17 | $39 |
| Per-order fee or commission | $0 | $0 |
| Card fees (Stripe 2.9% + 30¢) | $702 | $702 |
| Monthly total | $719 | $741 |
| First year | $8,628 ($8,594 billed yearly) | $8,892 ($8,814 billed yearly) |
Menuthere has no SMS or email marketing campaigns, no phone answering and no delivery-app aggregation, so this is a fair comparison only for the ordering part.
When is Popmenu worth the price?
- You want marketing done for you. Popmenu bundles a restaurant website with email and SMS marketing, and Premier includes 5,000 texts a month. Menuthere has no SMS or email marketing.
- You want your phone answered. AI phone answering is an add-on on every Popmenu plan. Menuthere has none.
- You need POS and delivery-app connections. Popmenu's online ordering connects to POS systems and gathers delivery-app orders; Menuthere has no POS integrations in the US and doesn't aggregate delivery apps.
- You prefer a flat fee to a percentage. $1.00 an order is far less than a marketplace commission, and you can pass it to guests.
Popmenu is less of a fit if you only need online ordering: you would pay for the website and marketing plan first, then the add-on, then $1.00 an order.
How does Menuthere's pricing compare?
Menuthere publishes every price: Free ($0, 50 orders a month, no card needed), Lite ($17 a month, unlimited orders, own domain, card payments on your own Stripe account), Pro ($39 a month, adds loyalty, your own riders and WhatsApp order updates from your own number) and Branded App ($99 a month, your own customer app). There is 0% commission and no per-order fee on every plan, and no contract. In the US, Meta does not deliver WhatsApp marketing messages to +1 numbers, so WhatsApp sends order updates (utility messages, about $0.0034 each, billed by Meta with no markup) but not promotions; use email for offers. See WhatsApp ordering in the USA.
More: Popmenu alternatives, Menuthere vs Popmenu, Menuthere pricing, and other platforms' costs: Owner.com pricing, ChowNow pricing, Slice pricing and Toast online ordering pricing.
Price your ordering without the add-ons. then try Lite or Pro free for 7 days (card needed). Questions?
Frequently asked questions
How much does Popmenu cost?
Popmenu's pricing page lists Starter at $159 a month, Essentials at $269 and Premier at $449, prepaid annually, and says annual billing saves 10% (read October 20, 2026). Online ordering is an add-on whose price is not published, and Popmenu charges a flat $1.00 per online order.
Does Popmenu charge a fee per online order?
Yes. Popmenu says it charges a flat $1.00 per online order. You can absorb it or pass it to the guest at checkout. At 600 orders a month that is $600 a month, or $7,200 a year.
Is online ordering included in Popmenu plans?
No. Online ordering is an add-on on every Popmenu plan, and Popmenu does not publish its price. AI phone answering and in-house and DoorDash delivery are add-ons too.
How many text messages do Popmenu plans include?
SMS is an add-on on Starter. Essentials includes 500 texts and Premier includes 5,000 texts, according to Popmenu's pricing page.
What card processing fee does Popmenu charge?
Popmenu does not publish a rate. Its online ordering page says a small processing fee applies to card transactions.
Is Menuthere cheaper than Popmenu?
For online ordering, yes: at 600 orders a month Menuthere Lite costs $719 including Stripe's 2.9% + 30¢, against $1,461 a month on Popmenu Starter before its ordering add-on, using the same card benchmark. Popmenu includes website, email and SMS marketing and phone answering that Menuthere doesn't have.
Sources (3)
- Popmenu online ordering: https://get.popmenu.com/solutions/online-ordering (read 20 Oct 2026 in a browser, same source): "Delivery is available via DoorDash Drive at a flat fee"; "A small processing fee applies to card transactions."
- Stripe US pricing, archived copy: https://web.archive.org/web/20261007160914/https://stripe.com/pricing (archived 7 Oct 2026; "2.9% + 30¢ per successful transaction for domestic cards"). The live stripe.com geo-redirects to the India page from our office (checked 20 Oct 2026).
- Meta, marketing message limits: https://developers.facebook.com/documentation/business-messaging/whatsapp/templates/marketing-templates/per-user-limits (accessed 20 Oct 2026); US utility rate about US$0.0034 from Meta's rate card effective 1 Oct 2026.