What numbers should I track to know if WhatsApp ordering is working?

Track four numbers each week: orders from WhatsApp, how many came from repeat customers, orders you missed or answered late, and cancelled orders. Compare them week to week. A notebook is enough to start.

• Orders: count how many came through WhatsApp this week against last week.
• Repeat customers: note how many ordered before. Repeat orders show whether people are coming back.
• Late or missed: every unanswered chat is a lost order, so count them.
• Cancelled: many cancellations point to stock, price or timing problems.
• Do not guess: use your own counts, not figures from other businesses.