Thanx alternative: your own restaurant app and loyalty for $99 a month
Updated October 19, 2026
Thanx is a guest engagement platform for restaurant brands: loyalty, CRM, marketing automation, and digital ordering and apps. It doesn't publish prices. Its pricing page says the price depends on restaurant count, average unit volume and the capabilities you need, and its homepage describes the product as "Enterprise-scale loyalty". If you run one restaurant or a small group and want your own app with loyalty points and push notifications at a published price, Menuthere's Branded App plan is $99 a month ($990 a year billed yearly), with 0% commission and nothing to pay at signup. We build and publish your Android and iOS app for you.
In short
- Thanx (checked 19 October 2026): no published prices; quoted on restaurant count, average unit volume (AUV) and capabilities. Built for restaurant brands, with a large loyalty, CRM and marketing feature set.
- Menuthere Branded App: $99 a month or $990 a year billed yearly, 0% commission. Your own app on the App Store and Google Play, with loyalty points, live delivery tracking and unlimited push notifications.
- Store fees included: Apple's $99 a year and Google Play's $25 developer fees are covered by your $99 a month.
- Nothing to pay at signup. You pay the first month before we build, and your month only counts from the day the app goes live.
- Pick Thanx for deep CRM, segmentation and loyalty across many locations. Pick Menuthere for your own app at a flat, published price.
Thanx vs Menuthere at a glance
Thanx details are from its own pricing page and homepage, checked on 19 October 2026. Check theirs before you decide.
| Thanx | Menuthere Branded App | |
|---|---|---|
| Price | Not published. Quoted on "restaurant count, average unit volume, and the platform capabilities you need" | $99 a month, or $990 a year billed yearly (2 months free) |
| How you buy | Request a demo / Talk to Sales | Sign up online with Get your app, or talk to us first. Nothing to pay at signup |
| Who it's built for | Restaurant brands: its homepage segments are "Enterprise-scale loyalty" and "Enterprise power built for lean teams" | Independent restaurants, takeaways, cafes and small groups |
| Your own app | Lists "Digital Ordering & Apps"; the pages we checked don't say whether a branded App Store and Google Play app is included or what it costs | Yes: Android and iOS under your name and icon, built and published by Menuthere |
| Loyalty | Core product: loyalty, CRM and segmentation | Loyalty points (Pro), shown in your app |
| Push notifications | Marketing automation is part of the platform | Unlimited push: order status updates plus offers, sent now, scheduled or repeating |
| Ordering | Digital ordering, as part of the platform | Ordering website and app on one menu, 0% commission |
| WhatsApp ordering | Not mentioned on the pages we checked | WhatsApp Business API on your own number (Pro) |
| Apple and Google developer fees | Not stated | Included |
Who each one fits
Thanx is likely the better fit if:
- you run a multi-location brand and want a dedicated loyalty, CRM and marketing platform;
- you need guest segmentation, marketing automation and analytics across many sites, with an implementation and customer-success team;
- you're comfortable with a quoted price that scales with your restaurant count and volume.
Menuthere's Branded App is likely the better fit if:
- you want a price you can see: $99 a month, with no sales process needed to find out what it costs;
- you want your own app in the stores under your name and icon, built and published for you, with Apple's and Google's developer fees included;
- you want loyalty and ordering in one place: customers order, pay, see their loyalty points, reorder and track delivery in your app;
- you also take orders on WhatsApp: Pro features, including WhatsApp Business API on your own number, run behind your app.
What you get with Menuthere's Branded App
- Your own app on Android and iOS, under your restaurant's name and icon, on Google Play and the App Store.
- Ordering in the app: customers browse your menu, order and pay, and reorder a past order in a tap.
- Loyalty points and live tracking: every completed order earns a percentage back as points, which customers spend on later orders. You set the earn rate, the minimum order and the redeem limits. Customers see their points in the app and track their delivery live when you use your own riders.
- Push notifications: order status goes straight to customers' phones, and you can send unlimited push notifications to all app users or followers only. Send now, schedule, or repeat daily or weekly.
- Everything in Pro: WhatsApp Business API on your own number, loyalty points, your own riders, advanced analytics and several outlets.
- Partner app for staff on Android and iPhone. It rings until each order is accepted.
- A dedicated support contact for your store and an onboarding call.
More on loyalty: restaurant loyalty app. More on the app: the Branded App page and the restaurant app builder.
How to get your app
- Press Get your app on the Branded App plan, or talk to us first. Nothing is paid at signup.
- Add at least 10 dishes with photos, then press Register App and book a call with Menuthere's founder.
- Pay the first month ($99) in advance and send your app's name, icon and brand color.
- We build and publish your app on Google Play and the App Store, and tell you when it's live. Your subscription counts from that day.
Other Thanx alternatives
| Platform | What its own website says (checked as dated) | Comparison |
|---|---|---|
| Craver | Core $99 a month per location, no setup fee; built for coffee shops and QSRs on Square (19 Oct 2026) | Craver alternative |
| Owner.com | Flexible $249 a month + 5% per order, or Flat Rate $499 a month; guests pay a 5% order support fee; branded app on all plans (15 Oct 2026) | Owner.com alternatives |
| ChowNow | Plans from $229 to $449 a month, a $119–$499 setup fee, 2.95% + $0.29 per transaction (15 Oct 2026) | ChowNow alternatives |
Frequently asked questions
How much does Thanx cost?
Thanx doesn't publish prices. Its pricing page (checked 19 October 2026) says pricing is based on restaurant count, average unit volume and the platform capabilities you need, and asks you to talk to sales.
Is Thanx for small restaurants?
Thanx's homepage describes "Enterprise-scale loyalty" and "Enterprise power built for lean teams", and shows multi-location brands. It doesn't say it excludes independents, so ask Thanx directly.
Does Thanx offer a branded app?
Thanx lists "Digital Ordering & Apps" among its products. The pages we checked don't say whether a branded App Store and Google Play app is included or how it's priced, so ask Thanx.
What is a cheaper alternative to Thanx?
For an independent restaurant that wants its own app with loyalty points and push notifications, Menuthere's Branded App plan is $99 a month, or $990 a year billed yearly, with 0% commission and Apple's and Google's developer fees included.
Does Menuthere have loyalty points?
Yes. Loyalty points are part of Pro, which is included in Branded App, and customers see their points in your app.
Does Menuthere charge commission?
No. Menuthere takes 0% commission. Your card payment gateway charges its own processing fee.
Do I pay anything at signup?
No. You pay the first month in advance after a call with Menuthere's founder, before we build your app. Your subscription counts from the day your app goes live.
Is there a free trial?
Not on Branded App, because we build an app for you. You can try Lite ($17 a month) or Pro ($39 a month) free for 7 days first; a card is needed to start, and nothing is charged until the trial ends.
Sources (4)
- Thanx pricing: https://www.thanx.com/pricing (accessed 19 Oct 2026): no plan names or prices; "based on factors like restaurant count, average unit volume, and the platform capabilities you need"; Talk to Sales.
- Thanx homepage: https://www.thanx.com/ (accessed 19 Oct 2026): loyalty, CRM and segmentation, digital ordering and apps, marketing automation; segments "Enterprise-scale loyalty built to drive frequency" and "Enterprise power built for lean teams".
- Craver pricing: https://www.getcraver.com/pricing/ (accessed 19 Oct 2026). Owner.com and ChowNow: as on /en/alternatives/owner and /chownow (their pricing pages, accessed 15 Oct 2026).
- Ahrefs Keywords Explorer, US (15 Oct 2026): see ../branded-app-keywords.csv.