A coffee shop plan rests on two numbers: how many drinks you sell a day and what each cup costs to make, so the template opens with both filled in. The example is a made-up 18-seat espresso bar in US dollars that buys its pastries in: an espresso machine and grinders, a counter fit-out with plumbing, three baristas and a lead, and a forecast of 160 customers a day at a $7 average. Change every line to your own quotes, and it shows the money still to find, the monthly profit and the customers a day you need to break even, ready to download as a PDF.
Part of the free Restaurant business plan template.
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Fill in each section. The numbers add up as you type, and the plan stays saved on this device.
Check the costs behind each dish
The free recipe cost calculator works out what each portion costs, so your food cost and prices in the plan are your own.
A plan for a made-up business of this kind is filled in, so you can see what goes in each section. Start a blank plan when you're ready.
Write about your idea, menu, site and customers. Add your staff, start-up costs and monthly costs; totals, profit and break-even add up as you type.
Check each page in the preview and download one tidy A4 PDF with a cover. Your plan stays saved in this browser to come back to.
Cost one cup, then the whole menu
Weigh the coffee dose, the milk and the cup and lid for each drink and size, then cost them in the recipe cost calculator. Use the average across your bestsellers as the food and drink cost in the forecast, not a figure from another shop.
Card fees weigh more on small tickets
A fixed fee per payment matters when the average ticket is a few dollars. On Square's standard in-person rate of 2.6% + 15¢, a $5 flat white pays 28¢, which is 5.6% of the sale. Put your processor's real rate into the card fees line.
Staff for the morning peak, not the average
Most coffee shops sell a large share of the day's cups in the first three hours. Write the rota around that peak, and check in the forecast whether the afternoon customers cover the hours you stay open after it.
Questions owners ask
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