How do I move my Glovo customers to my own website?
By the Menuthere editorial team · Updated
Keep Glovo for discovery and move repeat customers to your own commission-free site. On Glovo you lose up to 30% + 21% VAT per order with its riders; on your direct channel you pay a flat fee and 0% commission. Put a QR on the packaging, the link on Google, Instagram and WhatsApp, and a small incentive on the first direct order. Updated October 2026.
- Glovo charges up to 30% + 21% VAT per order with its riders; your direct site is 0% commission.
- Don't drop Glovo overnight: it's useful for new customers to discover you.
- Move repeat customers to your own link with a QR on the packaging and in the bag.
- Put your link on Google, Instagram, Facebook and WhatsApp.
- Offer a small incentive on the first direct order: since you pay no commission, you can afford it.
Your direct channel, without losing 30%
Menuthere gives you an ordering website, a QR menu and WhatsApp ordering on your own number, at 0% commission and a Free plan at $0. Keep Glovo for discovery and move repeat customers to your link, where each order keeps its full value.
Why move customers from Glovo to my site?
Because commission eats your margin. Per Glovo's pricing, you pay 30% of the order with its riders, 15% if you deliver and 15% on pickup, always plus 21% VAT, and its terms allow a sign-up fee of up to €200 + VAT. On your own site you pay a flat fee and 0% commission, so each repeat customer on your channel is worth far more.
| Glovo | Your own website | |
|---|---|---|
| Per-order commission | 30% with riders (+21% VAT) | 0% |
| Cost model | Percentage per order | Flat monthly fee |
| Who owns the customer | The app | You |
| Entry cost | Sign-up up to €200 + VAT | $0 on the Free plan |
How do I invite customers to order direct?
Put your link where the customer already has it in hand. A QR on the packaging and an insert in the Glovo bag are the best moment: they've already tried your food. Add the link on your Google listing, in your Instagram and Facebook bio, and your WhatsApp. A small incentive on the first direct order (an extra or a modest discount) closes the switch, and since you pay no commission you can afford it.
- A QR code on the packaging and an insert in the bag.
- An order button on your Google listing.
- The link in your Instagram and Facebook bio.
- WhatsApp ordering on your own number so they reorder in a chat.
Do I have to leave Glovo entirely?
No. The smart move is to keep Glovo so new customers discover you and, at the same time, open your own channel for repeat ones. That way you don't depend on a single platform and win margin back order by order. With Menuthere your site starts on the Free plan at $0 (50 orders a month), with 0% commission on every plan.
Who this is a good fit for
- Restaurants already getting Glovo orders that want to win margin back with their own channel.
- Businesses with repeat customers they can invite to order direct.
- Owners who want to start their site free and migrate gradually without dropping Glovo overnight.
Who this is not for
- A brand-new place with no customer base: better to let Glovo bring orders first before trying to migrate them.
- Those who need a fleet to deliver across the whole city: that is Glovo's job, not a direct channel with your own delivery.
Common follow-up questions
Is it allowed to invite my Glovo customers to order direct?
You can encourage your own customers to order through your site with your packaging, Google, socials and WhatsApp. Check your Glovo contract so you don't break its terms inside its app.
What incentive works for the first direct order?
A small extra, a treat or a modest discount on the first order through your site. Since you pay no per-order commission, the incentive comes from what the app used to take.
How much does it cost to set up my own site?
With Menuthere it starts on the Free plan at $0 (50 orders a month). For your own domain and online card payments, move to Lite ($17) or Pro ($39), at 0% commission.
Read next
Sources (2)
- Glovo pricing for small businesses (Spain), Glovo, read 19 October 2026
- Menuthere pricing — 0% commission on every plan, Menuthere, read 26 October 2026